FINAL CHANCE TO JOIN CULTBRAND ACADEMY... EVER
LAST CHANCE TO JOIN
Join CultBrand Academy for just $598 today and claim bonuses worth $2,000+
LAST CHANCE TO JOIN
Join CultBrand Academy for just $598 today and claim bonuses worth $2,000+
Summary of the CultBrand Academy process
70+ step-by-step lessons on starting and growing a cult
25 action-focused exercises
4 fill-in-the-blanks Cult Strategy documents
Live group calls hosted by Jody Raynsford and team
Ultimate Cult Builder Checklist
Influence and Persuasion Masterclass
Plug-and-play blueprints and templates
Storytelling system
Private student community
What's Included In CultBrand Academy
The step-by-step video training on building a Cult Brand provides a comprehensive guide through every phase of the CultBrand process. Starting with the foundation, you'll dive into each of the 7 parts of the process, exploring key concepts with actionable lessons and real-world examples.
The program includes worksheets and exercises to help you apply what you learn, reinforcing each step as you go. Case studies are woven throughout to show how successful brands have built loyal followings.
This structured, hands-on approach ensures you're equipped with the tools, insights, and strategies to create a bold, influential CultBrand that resonates deeply with your audience.
Plug-and-play tools, templates, and resources give you a proven structure to build a thriving CultBrand without starting from scratch. Frameworks like the Indoctrination Path, Hierarchy, and Engagement Protocols help you develop messaging, establish authority, and create belonging. These ready-to-use frameworks remove uncertainty, saving you time and effort while making it easier to attract, engage, and lead your cult following.
The Cult Broadcast Strategy removes the frustration of inconsistent content, uncertainty about what to say, and doubts about how to show up. This complete framework gives you a clear, repeatable system for communicating your message far and wide. It eliminates the obstacles that lead to quitting, ensuring you always know what to broadcast, how to say it, and how to build a following that keeps growing.
Fill-in-the-blank worksheets give you a structured framework to uncover your message and enemies, plan your broadcast and promotional content and create all the core elements of a cult brand. By guiding you through key decisions step-by-step, the workbook and worksheets eliminate guesswork and help you get clear on how to stand out, build influence, and cultivate deep belonging, as you create a bold, memorable brand that attracts loyal followers.
Your effectiveness in building a cult following is dependent on your influence. No influence = no cult following. In the Influence and Persuasion Masterclass included in the Belonging module of CultBrand Academy, discover the key principles of persuasion and how to embed these into everything you do from your Broadcast to Indoctrination process.
The Advanced Cult Indoctrination Framework is your blueprint for turning followers from cold to super-hot. By delivering the right content at the right time, it builds deep connections while strategically growing your influence. This framework ensures every interaction strengthens loyalty, deepens trust, and primes your audience for action, accelerating your path to building a devoted, engaged following.
Everyone knows you need to deploy storytelling as a powerful weapon to fire the emotions of your followers and build connection and rapport. With The Storytelling System outlined in CultBrand Academy, discover how to identify, organise and use the right stories to attract attention, build belonging and move your followers to take action. Take the guesswork out of persuasive storytelling and create lore that simply cannot be copied and highlights your difference.
Building a cult following requires overcoming a challenge or two. When you come up against a problem, obstacles or doubt, we've got your back with live call support in CultBrand Academy. With Live Cult Strategy Calls, get direct access to Jody Raynsford for expert guidance, accountability, and real-time problem-solving. Whether you need help refining your message, coming up with ideas for enemies, struggling to stay on track with your broadcasts or having a little follower trouble in your community, get the advice and help you need here.
Cult brands don’t grow by accident. Those who lead the business or organisation use strategic ‘secret weapons’ to capture attention, inspire devotion, and build momentum. In CultBrand Academy, we reveal the 'secret weapons' that cult builders use to attract more followers, become more influential and accelerate growth. These lessons reveal what they are, why they work, and how to deploy them for maximum impact. Master the tools that turn ordinary audiences into die-hard believers.
Execution and implementation is everything when growing a cult following. With CultBrand Academy, get access to 25+ tailored exercises designed to help you apply the CultBrand process step by step. Each exercise comes with worksheets, real-world examples, and proven frameworks to refine your message, sharpen your positioning, and deepen audience loyalty. Take the guesswork out of implementation and shortcut your path to building a cult following the right way.
UPGRADE TO CULTBRAND ACADEMY TODAY AND CLAIM THESE POWERFUL CULT BONUSES WORTH $2,000+
Bonus #1 - Cult Leader Mastery (value $350)
Discover how to navigate the challenge of stepping into the role of a cult leader and become a leader that people trust, follow, and respect. Cult Leader Mastery reveals the tools to use to cultivate authority, influence, and credibility in your space and shows you how to master the delicate balance of being bold while being approachable.
Bonus #2 - The 6-Figure Cult Business (value $200)
Discover the blueprint for turning your business, brand or cult following into a six-figure plus business by creating your first course or program your followers will love even if you don't have any tech experience or know what you can teach.
Bonus #3 - The No.1 Launch Blueprint (value $500)
Sick of launch burnout for you and your followers? Want to discover a better way that delivers launch-level results in a way your followers can get behind? Discover a better way with the No.1 Launch Blueprint that shows you how to set up your launch the right way to turn your followers into your launch team to deliver sales without losing your soul.
Bonus #4 - The Cult Challenges (value $388)
Get access to every 7-day, 21-day, and 30-day Cult Challenge, designed to push you to be bolder, more courageous, and unapologetically visible. Each challenge is designed to force you to step outside your comfort zone, take fearless action, and build unstoppable momentum. Every time we run one, you’re in, so you can breakthrough your limits, grow your influence, and lead with confidence.
Bonus #5 - Burn The Beliefs Audio Series (value $197)
Put a torch to the blocks, obstacles and limiting beliefs holding you back from showing up bolder and ready to lead your cult following. With one episode a day for 14 days, and each lasting between 3 and 5 minutes, it's just enough to challenge you without being onerous. Get ready to accelerate.
Plus, limited 1:1 options available (only 2 spaces as of 15/12/25)
For the first time in more than 12 months, 1:1 spaces have opened up on Jody's schedule.
If you are looking to jump forward faster on your CultBrand journey or need deeper support around elements not covered in the Academy program, such as offer development and advanced sales and marketing support, this is ideal for you.
Places are limited but are now available to secure at the time of joining CultBrand Academy.
What is included?
- Full access to everything included in CultBrand Academy
- 2 x 50 minute calls per month with Jody
- Access to all Jody's exclusive tools, templates and resources
- Unlimited email support from Jody and/or team
Only available in rolling 3 month blocks. Why? Because it is intended rapid progress is made for which Jody will fully support.
However, if you believe there will be potential obstacles to moving forward quickly in the timescale, please do not apply.
Once payment is made, Jody or a member of the team will reach out to book an initial call and discuss your current situation and goals.
If there is a mismatch, we'll instantly refund and offer suggestions for a better suited option.
Book the 1:1 option below.
Invest today, build your cult following in 2026
One time payment of $598
100% satisfaction guarantee
70+ training videos on the CultBrand process
Weekly live calls
NEW: Now includes Burn The Beliefs audio series
+ Bonuses worth $1,500+
One time payment of $3000
Everything included in CultBrand Academy
2 x 1:1 calls per month with Jody
Unlimited email support
Access to Jody's exclusive tools and resources file
+ Bonuses worth $3,000+
CultBrand Academy Is For You If...
🔥 You want a simple, no-nonsense framework that is proven to unlock more attention, increase your visibility and attract more of the right kind of followers (yeah, it's time to say goodbye to all those a-holes, you know who I mean)
🔥 You want a complete system for getting your message right and nailing your difference to launching your broadcast, building belonging and ascending your followers all the way to purchase
🔥 You want to make an impact in your sector or industry – and stand apart from everyone else (in a good way)
🔥 You want a strategy to do this without spending hours 'engaging' in comments or begging for people to become customers or join your community (urgh...)
CultBrand Academy Is Not For You If...
❌ You're really looking for a way to build an actual destructive, manipulative cult. This is not the program you are looking for...
❌ You're looking for a get-rich-quick, let's-hack-our-way-to-success scheme that requires zero work from you and promises countless riches (even though you know it will never get the result you want.
❌ You think Jay Shetty is the greatest thing since fabricated back stories and stolen social media quotes...
What is CultBrand Academy?
Seriously? Have you not read this entire programme outline? I bet you were terrible at comprehension at school. I bet you don't Google ANYTHING. Am I right? Well, for you, here's a brief summary of the CultBrand Academy.
The CultBrand Academy is the core program that gives you access to the strategies for starting and growing your cult following using the principles outlined in the book, How To Start A Cult. (You've read that, right? If not, get it here.)
The core program includes lifetime access to the 10 modules, a bonus pack and, most importantly, a community of like-minded psychopa... er... future cult leaders (only kidding, lol). And the best part? Six wonderful months of group coaching calls with Jody (that's me) and my team of experts. There's not many communities where you can get the very author of the book and founder of the programme on a call to get 1:1 feedback on your strategy, messaging or anything you need support with. I'm here to support you, challenge you, push you and – if needed – make light jokes at your expense until you get the results you're looking for.
As my calendar gets increasingly busy (which is mainly lying in my vault counting all my cash like Scrooge McDuck), the window of opportunity to get 1:1 support will be limited in future programmes. If you know you want support from me now – this is the way to get it.
Do you guarantee results?
I make only one guarantee and one guarantee only...
That I will never receive a Christmas card from Jay Shetty
If you're expecting me to guarantee your results in CultBrand Academy, you need to get off the crack and take a long hard look at yourself. Nothing in life is guaranteed... you have to do the work.
But this is what I'll do – I'll give you everything you need to succeed at starting or growing your cult following and becoming the leader of the cult following you really want.
Whether you use it or whether you consume it all and never implement a thing, ultimately that is your choice.
(In the latter situation, I do, of course, reserve the right to call you out and poke you - figuratively – to get you to make a start).
Do you offer refunds?
Generally, no... but, for you, this time, I'll make you a deal.
If you join CultBrand Academy today, I'm so confident you'll love what I've got for you that I'll give you 7 days to check it out and then, if you're not happy, I'll give you 100% of your money back.
Which is a roundabout way of saying I'm offering a 7-day money-back guarantee.
